The wishlist functioned mainly as passive storage.
Users could save stays, but lacked structure, context, or guidance to help them move toward a decision.

Saved items accumulated over time, making it harder to prioritize or revisit them meaningfully. As a result, the wishlist fell short of its potential as a re-engagement and retention lever.

Challenge
How might we turn the wishlist into a feature that helps users clarify intent and confidently move toward booking?